Across the Pond Design Podcast #3

#3 - Failure

In this episode we explore failure, what it means, why it’s tricky to pin down and ultimately what we should do with it. 

It’s an interesting subject to explore, which really boils down to the individual and how they respond to the failure. We seemed to talk mainly around two points:

1) The idea that a fear of failure may stop you from ever trying.
2) When you ‘fail’, how do you take the experience from that to better yourself?  

Featuring Mike Brookes - Head of Design
Hayley Akins - Senior Designer
Tom Kilburn - Designer
Robert Waddilove - Director of Content & Strategy

References

New Coke

New Coke

The GAP logo redesign

The GAP logo redesign

“Make New Mistakes. Make glorious, amazing mistakes. Make mistakes nobody’s ever made before,” Neil Gaiman urged in his commencement-address-turned-manifesto-for-the-creative life. “The chief trick to making good mistakes is not to hide them — especially not from yourself,” philosopher Daniel Dennett asserted in his magnificent meditation on the dignity and art-science of making mistakes. And yet most of us, being human and thus fallible yet proud, go to excruciating lengths to avoid making mistakes, then once we inevitably do, we take great pains to hide them from ourselves and the world. But this, argues Pixar cofounder Ed Catmull with the help of journalist Amy Wallace in an especially enthralling chapter of the altogether excellent Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration (public library), is a grave mistake itself — not only from an abstract moral standpoint, but also as a practical strategy for cultivating a strong creative culture in a company and an entrepreneurial spirit within ourselves as individuals.
http://www.brainpickings.org/index.php/2014/05/02/creativity-inc-ed-catmull-book/
Designers know that great design requires constant iteration. Iteration means failure and repeated failure. The challenge then becomes, “How do you deal with repeated failure during the design process? ”
https://medium.com/@rhysys/no-dickheads-a-guide-to-building-happy-healthy-and-creative-teams-7e9b049fc57d